Social Media Advertising Services
A leader in B2B and B2C paid advertising, Straight North harnesses the power of social media advertising by tapping into its enormous audience and precise targeting capabilities to drive traffic and generate conversions.
A proven partner trusted by the biggest names in the industry:
Social Media Advertising Management
Social media advertising is a crucial part of digital marketing. The power of social media to create good customer relationships is unmatched, and cost-effective social media ads provide the potential for high rates of return. Social media advertising allows you to share promotions and information instantly and effectively with your highly targeted audience on their preferred platforms.
Straight North, an industry-leading social advertising agency, offers social media advertising to businesses of all types and sizes. We build campaigns from the ground up along with managing and improving existing campaigns. Our expertise extends to working with social media ads on many platforms. If you are looking for creative ways to generate more sales leads and ecommerce revenue, our social media advertising company can help you.
Get More Traffic, Sales & Conversions From Social Media Campaigns With Our
Our social media advertising services help you generate immediate results on social media. We connect your products or services to thousands of people who may be interested in them. Our social media advertising services will allow you to leverage the most cost-effective and targeted form of advertising available today. So if you’re looking for effective ways on how to boost your lead generation, brand awareness, conversions and sales, then our advertising agency is what you need.
Spend Your Advertising Dollars Wisely
Social media advertising is the most cost-effective form of advertising available today. On average, you can spend $5 and reach 1,000 people. In comparison to traditional media, our social media advertising services are 3x less costly.
Get Fast Results
Our social media advertising services expedites your results. You can reach people instantly on social networks. This means you can generate followers, engagement, and website traffic fast. The more ad dollars you’re able to provide, the more people we can reach. As you reach more people, you open up the door for more brand awareness, traffic and sales.
Advertise To Your Exact Demographic
Social advertising is powerful because you can target your exact demographic. We can help you reach people based on:
Demographics: Run laser-targeted social media campaigns to people based on their interests and online behaviors. We can target specific ages, locations, income levels, and much more!
Email Lists: Send your email list to us and we can run custom ads to your email database. If you have the emails of previous leads or customers, say hello to repeat sales and new referrals.
Website Visitors: Add retargeting pixels to your website and advertise to recent website visitors. Only 1-2% of visitors convert on their first visit. We’ll use remarketing to increase your rate of conversions.
Social Media Advertising Benefits
Our social media advertising services provide a wide range of advantages to small, mid-size and enterprise businesses:
Social Media Advertising For Small Businesses
Facebook Advertising Services
- Globally, the average Facebook user has reportedly clicked 12 Facebook ads in the last 30 days.
- 6% of marketers stated that they use Facebook video ads.
- Facebook advertising campaigns reach 1.95 billion out of the platform’s 2.5 billion monthly active users.
Facebook remains to be the most popular social media advertising platform for businesses to reach their target audience and drive web traffic. Whether you’re an ecommerce, B2C or B2B company, reach your target market easier with Facebook advertising.
Instagram Advertising Services
- By using Instagram ads, you can reach over a billion people.
- 92% of Instagram users stated that they have followed a brand, visited their website/landing page, or made a purchase after seeing their product/service on the social platform.
- Instagram ad reach is up to 5.7%.
Use one of the most visually-engaging social media platforms to date to spark interest in your products and services. Capture users’ attention on their Instagram news feed with engaging social media advertisements.
LinkedIn Advertising Services
- LinkedIn ads can reach up to 12% of the global population.
- According to B2B content marketers, LinkedIn is the top paid and organic social media channel.
- 65% of B2B companies stated that they have used LinkedIn paid ads to acquire new clients.
Use LinkedIn advertising to reach decision-makers and professionals. If you are running a B2B company and want to increase brand awareness, website traffic, and influence conversions, use LinkedIn advertising.
Twitter Advertising Services
- 92% of the total user interaction with brand tweets are link clicks.
- During live events such as concerts, seminars and contests, Twitter ads are reported to be 11% more effective than TV ads.
- sers are 26% more likely to view ads on Twitter.
When you want to know what people are currently talking about, go to Twitter and you’ll know. This social media platform is popular for discovering trending events paired up with creative hashtags. And the fact that the users are very interactive on this social platform makes it one of the best ways to engage and connect with your target audience either through your tweets or Twitter ads.
Pinterest Advertising Services
- 77% of Pinners stated that they have discovered a new brand or product on the social platform.
- 98% of users surveyed said that they like trying new things they find on Pinterest.
- 83% of weekly Pinners made a purchase based on a brand’s content on Pinterest.
Target consumers who are actively looking for Pins relevant to the products and services that you offer. Utilize this top rated social media advertising platform to reach the female market and consumers of retail products.
TikTok Advertising Services
- 90% of users claim they discover new products or brands on TikTok, making it an ideal platform to expand your market.
- 87% of users enjoy engaging with branded content, creating a receptive audience for your offerings.
- 70% of TikTok users have made purchase decisions based on content they've seen on the platform.
TikTok boasts over 1 billion monthly active users, making it one of the fastest-growing social media platforms. Over 60% of TikTok users are aged between 16 and 24, making it perfect for brands targeting younger demographics. With TikTok’s algorithm, your content can go viral quickly, ensuring maximum exposure. TikTok offers innovative ad formats, including in-feed ads, branded challenges, and influencer collaborations.
Snapchat Advertising Services
- 59% of Snapchat users discover new brands or products through the platform, indicating a high potential for brand exposure.
- 54% of users engage with brands by interacting with filters or lenses, showing a strong inclination toward immersive content.
- 60% of Snapchat users report that they have made purchase decisions based on ads they've seen on the platform.
With over 300 million monthly users, Snapchat primarily appeals to users aged 13-34, giving you access to a young, vibrant audience. Snapchat offers engaging ad formats like Snap Ads, Filters, and Lenses, allowing your brand to stand out in a creative way. Reach consumers based on their real-time location, making it perfect for promoting local events or products.
Reddit Advertising Services
- 71% of Reddit users have found new brands or products on the platform, offering substantial potential for brand visibility.
- 83% of Redditors engage with brands and their content, making it a platform where users actively seek and discuss products.
- 61% of Reddit users have made purchase decisions based on the content they've encountered on the platform, underlining its influence.
Reddit is home to thousands of communities (subreddits), each focused on a specific interest or topic. This allows you to target your ideal audience precisely. Reddit users are known for their active participation, which means your ads can spark genuine discussions and interactions. Reddit’s advertising platform provides detailed insights, helping you understand your campaign’s performance. You can use various ad formats, including display ads, promoted posts, and video ads, to make your brand stand out.
Social Media Advertising Services
Our Process:
A social media manager with advertising experience will help you decrease costs and increase results. We will assign an ad specialist on our staff to run your advertisements on these social media channels. This person will learn your business, develop an advertising strategy, and execute it.
Don’t spend another dollar until you have a social media advertising strategy. We will develop a clear and concise ad strategy for your business. It will include proven advertising funnels to show you how we plan on converting strangers into website traffic and conversions.
Launch ads that people actually want to click on. Our marketing agency’s ad specialists will write your ad copy, headlines, and develop images for your campaign. We will also A/B split test your advertisements to identify which ads are driving the most results.
Identify low-performing areas of your ad campaigns fast. We will keep an eye on your campaign daily on your chosen social media networks. If results begin to decline, we will detect it immediately and pause low-performing ads. In addition, we can launch new ads to keep the results coming in.
Understand how your social media advertisements are performing. Your ad specialist will prepare reports for you to review on a monthly or biweekly basis. In addition, we will install conversion tracking on your advertisements. This will report the amount of conversions we are generating with our social media advertising services.
The Social Advertising Campaign Process
Regardless of the social advertising platform, our basic process is determining the channel(s) to best reach your audience, creating an account, setting your goals and budget, developing ads, targeting your audience, and tracking and improving results.
Account Strategy & Structure
We develop an effective campaign strategy based on your business and advertising goals, your target audience and your ad budget
Audience Targeting
Social media advertising allows you to target your specific audience by demographics, interests and other factors to drive conversions.
Ad Improvements
Closely monitoring your campaign performance allows us to improve your ad content, targeting and placement to increase conversions.
Campaign Refinement
As data increases, our team evaluates the results and continually optimizes your campaign by changing or refining any underperforming elements.
Tracking & Reporting
We provide you with detailed monthly reporting, which gives you insights and detailed performance metrics for your campaign.
Why Us
For Social Media Advertising Services
We’re advertising experts
When we say we are advertising specialists, know that it’s more than just a job title. We run social media advertising campaigns every day and have years of experience doing it. We have proven data on best-practices regarding copy, headlines, and keywords. We understand A/B split testing, conversion optimization, and retargeting. Don’t spend your time trying to figure this out. You have a business to run.
Get more for your money
Spending your entire budget on an agency is like buying a car without gas. We don’t want you to pay us a high retainer. We’d rather you pay us for the true cost of the service and spend any additional budget in paid advertising. This will help us, help you.
Maximize the results
With new social media channels that are being constantly introduced to the market such as TikTok, Snapchat, and more, you need to be wise in choosing where to invest your resources. Our advertising agency will help you choose the best social networks for your business and create the perfect ad copy to go with your ad campaigns.
Results
You can expect an increase in brand exposure, website traffic, and leads or sales from Google Ads.
Our social media advertising services range from $650 to $2,500 a month.
The amount of conversions you can expect will vary. We’ll track the amount of conversions from our ads. This will allow us to use performance data of our ad campaigns to make gradual improvements.
You need to spend a minimum of $150 a month in ad spend, but we recommend our clients to consider the average lifetime value of a customer for their business. Once you understand this, identify the maximum you are willing to spend to acquire one customer.
Contract & Setup Fees
We offer initial contract terms of 3 months. After the initial contract term is complete, your account will be serviced on a month-to-month basis.
There is a one-time setup fee.
Once you’ve contacted us and approved our proposal for you, we will send you a contract and get your campaign started asap.
Services & Working Together
You will be assigned a dedicated and experienced Account Manager who will oversee your campaign and be your main point of contact.
We will learn about your business by sending you an in-depth questionnaire to complete and by speaking with you in an onboarding call.
We will create ads that fit your business by examining your questionnaire, brand guide and any other material you give us.
No, you do not have to provide us with content. If you have content, however, we are happy to use it.
Yes, your Account Manager will monitor your advertising campaigns daily. If ads are not performing well, we will make adjustments to your campaign.
Social media advertising is where paid ads are placed on social media platforms to reach a target demographic. Sellers can advertise their brand through social media to promote sales.
The benefits of social media advertising include increased brand recognition, conversion rates, low cost advertising and user-friendly connections.
